We are very glad to announce that Henrik Allert has been appointed Chief Product Officer (CPO) at Metaforce. In this capacity he will steer and execute on our long-term road map in alignment with customer needs, market dynamics and latest technology advancements. 

Henrik has a strong product management background with 20+ years of experience from B2B software companies, and most recently from the growth journey and transformation of Lumera (market leading B2B-SaaS company within the Life & pension industry), where he acted as VP Industry & Product Strategy and played a key role in transforming Lumera from a local Swedish player into a European market challenger.

Henrik’s solid experience will help us ensure that our products are not only competitive but truly exceptional - meeting and surpassing the needs of our customers. His cross-functional remit across all departments ensures that our product development is closely integrated with the overarching vision and goals for our solutions and developments in the market.

Henrik’s own words on joining Metaforce: “I’m very excited to have joined the team. Metaforce has a very strong reputation in the market for its market leading technology, strong domain expertise and customer centric mind-set. With the investments made in the Centerpoint platform the last few years, Metaforce is in a position where they can offer customers a holistic, modern, and future-proof communication platform that spans everything from classical output management to rich conversational digital customer dialogs and interactions.

Adding the entrepreneurial spirit and strong passion for providing customers with the best technology to enable great customer experiences - for me that ticks all the right boxes as an ideal company to work for. I’m really looking forward to supporting the future success and growth journey of Metaforce together with the rest of the team."